Product Design - Skillet

Lifestyle mobile app to help reinforce cooking skills
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What is Skillet?

There are always more ways to learn when it comes to cooking.

Skillet is an app that allows users to participate in curated cooking classes to learn technical skills, improve their overall cooking as well as safety in the kitchen. Skillet uses technology and goal-driven motivation to empower people and inspire creative exploration, learning, and discovery through cooking.

Timeline

2-week sprint

Team

Matt Lillis
Akil Grub
Olivia Meyers
Andy Pham

Methods

User-Centered Design , User Interviews, Competitive Research, Feature Analysis, Competitive Matrix, Affinity Mapping, User, Persona, Site Mapping, Design Studio, Sketching, Wireframes, Agile Scrum, Prototyping, Usability Testing, High Fidelity Mockups

My Role

Visual Design
UX Researcher
UX Designer
UI Designer

Tools

Figma, Google Workspace, Canva, Miro, Slack, Adobe Creative Cloud

You may be thinking...

How can there be an opportunity in such a saturated market?

We can assume busy professionals have limited time to research cooking techniques and sort through the wealth of information available on the internet. We decided that a personalized, educational cooking tool would stand out from the competition.

Research

Competitive Matrix

I created this Matrix to show where Skillet exists in the competitive market as a curated educational product

Research Findings

We conducted interviews with 15 individuals to ask them about their experiences with cooking at home. From talking to potential users of a cooking app, we were able to learn about the pros and cons of cooking at home and find the main problems they were experiencing.

  1. RESOURCES: People’s ability to explore new cuisines & techniques is influenced by their resources.
  2. TIME: Time is a big factor when people consider what to cook.
  3. SKILL: No matter what their skill level, people believe that they have room to grow in cooking.
  4. GUIDANCE: People are more likely to explore new things when they have guidance.

Synthesize

Persona

Frank Bevan is a typical Skillet user

Competitive Feature Analysis

We saw the opportunity in allowing Frank to have all of the components he uses for learning new meals in one place. Instead of toggling between a recipe website and an educational website to learn what he needs to know, he would have an app that curates all the information into easy to follow steps. Now he can educate himself of best practices, learn new recipes and improve his skills as a cook all with one mobile app.

Define

Problem Statement

How might we provide a path to satisfy Frank’s desire to improve his cooking technique while learning new dishes from the comfort of his own home?
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Currently, Frank doesn’t have the structure to learn to the extent that he desires. His process currently requires too much time, research, and moving parts. Skillet localizes all resources relevant to Frank’s growth as a cook.

Design & Test

Sketching

Mid Fidelity Prototype

Onboarding
Lesson One

Mid Fidelity User Testing

Usability Testing Results

Task: Sign up and complete the onboarding

Usability Findings

5/5 users succeeded in signing up and completing the onboarding

Analysis

  • On the quiz screen 2 users struggled with identifying forward and backward arrows

Recommendation

  • Adjust onboarding navigation arrows to improve clarity

Usability Testing Results

Task: Complete a Knife Skills Lesson

Usability Findings

5/5 users succeeded in completing the knife skill lesson

Analysis

  • One user expected an indication of long term goals
  • All users navigated the course user flow easily

Recommendation

  • Include achievements to motivate users toward long term learning goals
  • Add achievements for completing lessons

Hi Fidelity Prototype

Hi Fidelity User Testing

Usability Testing Results

Task: Sign up and complete a Knife Skills lesson

Usability Findings

5/5 users succeeded in sign up and completing the knife skills lesson

Analysis

  • 3 users tried the search bar to locate the knife skill lesson before finding it on the homepage (search bar in not functional in the prototype yet)
  • 2 users didn't realize they could scroll the page

Recommendation

  • Build the search function in the prototype for the next round of usability testing
  • Add scroll indicator to prototype for next round of testing

Deliver

Style Guide

Next Steps

Matthew Lillis Design
SolipayskilletTrue&faithfulawsabout